Name
*
First Name
Last Name
Business Name
*
What is your mission statement or the core message you want to communicate?
What are your core values?
What tone of voice best represents your brand?
Professional and Sophisticated - You service high-end clients or offer luxury services.
Friendly and Relatable - Being in your chair/salon feels very welcoming, like a best friend vibe.
Fun and Playful - You have a light-hearted vibe and you service clients who have a quirky, upbeat, adventurous personalities.
Trendy and Social - You service influencers or focus on current trends and viral styles.
Minimalist and Modern - You love clean aesthetics and simple, timeless branding.
Do you have a preference on any types of content you want to focus on? (behind-the-scenes, tutorials, transformations, product highlights, etc.)
Do you have any specific ideas for content you’d like to create? Please copy and paste any links to examples below.
What content styles do you prefer? (polished and professional, casual and relatable, fun and creative)
Are there any brands or influencers whose content you admire? If so, who and why?
What are your biggest struggles with marketing your business?
How do you want your audience to feel when they interact with your content?
What are your primary goals for your content?
More Followers
Increased Engagement
More Bookings
Brand Awareness
Other
What does success look like for you in 3-6 months?
Who is your ideal client? (Age, gender, interests, profession, etc.)
What services or products do you want to highlight most in your marketing?
What days/times do you prefer for content to go live?
Is there anything else you’d like me to know about your brand or marketing goals?
What’s working well with your current marketing efforts?
What isn’t working or could use improvement?
Additional Comments: